Bharat Mahotsav at Zurich by Confluence Won the Hearts
- Location: New Delhi, Delhi, India
The NGO has been organising these kinds of programs at different cities of India and abroad earlier also to highlight the history and culture of India. “The objective of the Zurich event was to promote the brand, Bharat, overseas and to hail the spirit of Ek Bharat, Shrestha Bharat,” said Smita Srivastava founder and Chairperson of Confluence.
The event had several elements including Bharat Gaurav Samman (Award for Leadership and Excellence in different categories), Swadeshi Manch (Cultural extravaganza), Swadeshi Wellness by health and wellness Guru Dr Mickey Keki Mehta, Swadeshi Connect (B2B Meeting) followed by Indian dance performances and Swadeshi Parade- fashion shows by designers Rina Dhaka, Simran Ahuja and Smita.
“The crucial differences which distinguish human societies and human beings are not biological. They are cultural and in fact cultural differences should not separate us from each other, but rather cultural diversity brings a collective strength that can benefit all of humanity,’ said Sandeep Marwah President of Marwah Studios and Chancellor of AAFT University of Media and Arts at the opening of the session at Hotel Hyatt Zurich.
KS Kochhar, Rakesh Sonkar, Ruby Bakshi Khurdi, Dr Mickey Keki Mehta, Rina Dhaka, Rahul Sonkar, Parveen Rani, Mahender Singh C Jadeja attended the grand function. The event was supported by Indo Swiss Film and Cultural Forum of ICMEI.
The entire team of Confluence was overwhelmed on receiving virtual good wishes from Meenakashi Lekhi Honourable Minister of State for External Affairs and Culture. In her message, she appreciated the initiatives by the NGO in organising cultural, business-oriented and knowledge exchange programmes.
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