Trademark Registration of a Company Slogan
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Published date: November 1, 2023
- Location: Janak Puri, New Delhi, New Delhi, Delhi, India
A brand’s intellectual responsibility is carried by its slogan. Slogans convey the business’s message alongside the brand, and are sometimes as important as or more important than the brand. Slogans, also known as tag lines, give a business or brand appeal a glow. Currently various companies are trying to be creative and are trying their hands on making their slogan catchy so that the consumer can never forget their brand. There are a lot of brands which have catchy phrases that nobody forgets Ex: The Good knight’s liquid vaporizer for mosquito’s comes with the tag line “push karo kush raho” has become a famous household term, customers can also associate themselves with the brand by just the slogan used. So in order to have exclusive rights over the slogan and protect it from other competitors in the market, Godrej will definitely want to have trademark rights on it.
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